1960s: Cincinnati Cooperative School of Technology

1966 was the first year of operation of the college. It was built around the cooperative education plan that was first applied at the University of Cincinnati in 1906. Intended to accept 200 students, enrollment started with just 100 students who received certificates in the technology studied. Four programs were offered: Business Data Processing; Sales Marketing; Graphic Communications Management; Engineering Drafting. The courses were not for college credit. The mission was a unique program of academic course work and co-op training for ten-week alternating periods.

“He earns while he learns”, radio ad, 1969

The ad claims that 5 technicians were needed for every engineer, while 13 were needed for every doctor. Technician shortages were emphasized in much of the college’s advertising in the 60s and 70s.

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